Biomedical Communications: Purpose, Audience, and Strategies
Jon D Miller
With data from the United States and Europe, Jon Miller and Linda Kimmel examine the public's understanding of and attitude toward biotechnology and biomedicine while they present methods of introducing cutting edge science to the. nonscientist. Biomedical Communications illustrates how vital it is for researchers, journalists, and policy makers to clearly communicate their findings in a way that avoids general misconception or confusion. The authors explore how to acquire information about biomedical policy, discuss strategies for informing consumers, and present tactics for improving biomedi.
种类:
年:
2001
出版社:
Elsevier
语言:
english
页:
471
ISBN 10:
0080528082
ISBN 13:
9780080528083
文件:
PDF, 8.09 MB
IPFS:
,
english, 2001