Selling Today: Partnering to Create Value, 15th Global...

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Business & Economics - Sales & Marketing
Selling Today: Partnering to Create...

Selling Today: Partnering to Create Value, 15th Global Edition

Name: Selling Today: Partnering to Create Value, 15th Global Edition
ISBN: 9781292458632

Michael Ahearne, Gerald Manning

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Selling Today helps you understand the value of developing personal selling skills. The text incorporates academic theory, roleplay scenarios, real-world applications and ethical dilemmas. With the largest number of “learn by doing” materials of any personal selling text, Selling Today offers a wealth of tools to help you develop an ethical, customer-centered mindset.

种类:

Business & Economics - Sales & Marketing

年:

2023

出版:

15th

出版社:

Pearson

语言:

english

页:

514